Price
No data yet.
Social Signal Score
Analyst Ratings
13 analystsRevenue
$2.74B+265.04%Analyst Estimates
Consensus estimates, not results. Via Financial Modeling Prep.
Company Profile
- CEO
- Wenbin Qiu
- Sector
- Consumer Cyclical
- Industry
- Specialty Retail
- Employees
- 6,626
- Beta
- 0.51
- Country
- CN
- Piotroski score
- 4 / 9 (Middling)
- Altman Z-score
- 1.53
Financials
Revenue
$2.74B+265.0%Net Income
$16.97M-13.6%EBITDA
$50.99M+105.9%Free Cash Flow
$0.00-100.0%EPS (diluted)
$0.29-19.4%Shares Outstanding (diluted)
58.93M+8.6%Operating Expenses
$1.47BCash & Debt
$2.90BReturn of Capital
$0.00Revenue by Segment (annual)
$9.95BQuote
Valuation & Ratios
Returns & Efficiency
Revenue & Net Income (Annual)
| Fiscal Year | Revenue | Net Income | EPS |
|---|---|---|---|
| 2025 | $9.95B | $-242.10M | $-4.05 |
| 2024 | $9.42B | $-185.20M | $-3.09 |
| 2023 | $8.81B | $-278.42M | $-4.68 |
| 2022 | $8.40B | $-653.29M | $-10.68 |
| 2021 | $9.40B | $-219.83M | $-3.06 |
| 2020 | $8.85B | $425.99M | $6.81 |
| 2019 | $7.28B | $281.30M | $4.86 |
| 2018 | $5.39B | $269.71M | $4.50 |
| 2017 | $4.15B | $208.87M | $3.87 |
| 2016 | $3.39B | $86.63M | $1.74 |
| 2015 | $2.60B | $22.62M | $0.45 |
| 2014 | $1.58B | $-59.81M | $-1.23 |
| 2013 | $1.52B | $-37.77M | $-0.78 |
| 2012 | $954.46M | $-47.23M | $-0.96 |
Valuation
BZUNhas no positive reported earnings per share, so an earnings-multiple projection can't be built for it. Companies are valued on other measures at this stage — revenue growth, cash burn, or book value — none of which this calculator models.
Signal Score (90d)
50+0.00%Social Signal Score
Mentions (6)
- Newsprnewswire.com·12d ago·Neutral
Baozun Announces US$10 million Share Repurchase Program SHANGHAI, Sept. 24, 2026 /PRNewswire/ -- Baozun Inc. (Nasdaq: BZUN and HKEX: 9991) ("Baozun", the "Company" or the "Group"), a leading brand e-commerce solution provider and digital commerce enabler in China, today announced that the board of directors of the Company (the "Board") has authorized the management to set up and implement a new share repurchase program under which the Company may repurchase up to US$10 million worth of its outst…
View source ↗ - Newsdefenseworld.net·38d ago·Neutral
Baozun Q2 Earnings Call Highlights Baozun (NASDAQ: BZUN) reported second-quarter 2026 revenue growth of 7% to RMB2.7 billion, as gains in its e-commerce services and brand management businesses offset a planned reduction in lower-margin product sales categories. Non-GAAP income from operations reached RMB74 million, compared with RMB6 million in the prior-year period. Excluding a one-time write-off in the year-earlier quarter, the
View source ↗ - Newsseekingalpha.com·38d ago·Positive
Baozun: A 'Buy' After Beat And Raise Baozun Inc. delivered a strong Q2 2026, with operating profit up 25% YoY and a significant beat versus consensus. BZUN raised its FY28 operating profit target by 27% to CNY700 million, implying a 77% CAGR from 2025, driven by AI-enabled efficiency and margin-accretive business mix. I maintain my 'Buy' rating, seeing a 41% capital appreciation potential, with BZUN trading at an undemanding FY26 P/E of 5.6x.
View source ↗ - Newsmarketbeat.com·40d ago·Neutral
Baozun Q2 Earnings Call Highlights Baozun NASDAQ: BZUN reported second-quarter 2026 revenue growth of 7% to RMB2.7 billion, as gains in its e-commerce services and brand management businesses offset a planned reduction in lower-margin product sales categories.
View source ↗ - Newsprnewswire.com·40d ago·Negative
Baozun Announces Second Quarter 2026 Unaudited Financial Results SHANGHAI, Aug. 27, 2026 /PRNewswire/ -- Baozun Inc. (Nasdaq: BZUN and HKEX: 9991) ("Baozun", the "Company" or the "Group"), a leading brand e-commerce solution provider and digital commerce enabler in China, today announced its unaudited financial results for the second quarter ended June 30, 2026. Mr. Vincent Qiu, Chairman and Chief Executive Officer of Baozun, commented, "We delivered another solid second quarter, with total reve…
View source ↗ - Newsprnewswire.com·54d ago·Neutral
Baozun to Announce Second Quarter 2026 Unaudited Financial Results on August 27, 2026 SHANGHAI, Aug. 13, 2026 /PRNewswire/ -- Baozun Inc. (Nasdaq: BZUN and HKEX: 9991) ("Baozun", the "Company" or the "Group"), a leading brand e-commerce solution provider and digital commerce enabler in China, today announced that it will release its unaudited financial results for the second quarter and the six months ended June 30, 2026 on Thursday, August 27, 2026, before the open of U.S. markets. The Company …
View source ↗
Earnings
Tue, Dec 1(in 8 weeks)
Typical surprise -62.4% (median, so one quarter with a near-zero estimate can't distort it)
- Thu, Aug 27$0.06 vs $1.68miss
- Thu, Mar 20$0.11 vs $0.15miss
Estimates and results for BZUN via Financial Modeling Prep. Beating consensus says the company cleared the bar analysts set, not that the business grew.
Insider trading
Open-market buys and sells by BZUN officers and directors.
- Bought
- $1.6m
- Sold
- —
47 trades
0 trades
- Qiu Wenbinbought
- Qiu Wenbinbought
- Qiu Wenbinbought
- Qiu Wenbinbought
- Wu Junhuabought
- Qiu Wenbinbought
- Qiu Wenbinbought
- Wu Junhuabought
31 further Form 4 entries are share awards, option exercises or shares withheld for tax. Those are compensation, not trades, so they are excluded above. Buying is the stronger signal: an insider spends their own money for one reason. Selling has many innocent explanations — tax, diversifying, a house — so it says far less than it appears to. Via SEC filings.
Congress trades
No disclosed congressional trades in BZUN.
Self-reported filings, amounts as brackets. Via Senate/House disclosures.